About

Peter Woodford, BSc (Hons), HND, PRINCE2 Certified, Agile Practitioner, Full Member of the Association for Project Management, Digital Marketing Expert, Technical Project Manager, Writer, Author, Founder is a highly accomplished entrepreneur and digital technology strategist. With over two decades of leadership experience across top-tier digital agencies in London and Singapore, he has been at the forefront of technological innovation, shaping the digital landscape through pioneering business ventures.

 

As the founder of multiple technology enterprises, Peter has played a pivotal role in advancing digital transformation, seamlessly integrating project management expertise with a sophisticated understanding of data analytics, stakeholder engagement, and cutting-edge marketing strategies. His proficiency extends across digital consultancy, software development, and large-scale online advertising campaigns, where he has consistently delivered excellence and measurable impact.

An inventor and visionary, Peter holds a patent alongside a portfolio of registered designs and trademarks, demonstrating his commitment to technological ingenuity. His extensive career includes leading high-profile projects for global brands, managing multi-million-dollar budgets, and directing cross-functional teams within renowned agencies such as R/GA, Grand Union, and UI Centric. His portfolio encompasses work for distinguished clients including Microsoft, National Geographic, Disney, AOL TechCrunch, The Huffington Post, and PwC.

 

Notably, Peter co-founded Viewmy.tv, a pioneering Internet TV platform recognized by BBC Click as the Best of Web, achieving a peak audience of 6.5 million monthly visitors and over 250,000 social media followers, Peter presented to 180 BBC staff about the future of TV. His strategic vision and technical acumen have positioned him as a leading authority in the digital sector, offering unparalleled expertise in the evolution of online business and digital innovation. Whilst at University of Coventry, BT sponsored Peter to design a Mobile Computer chosen by Design Council for Creative Britain Initiative, featured in Wired, GQ, Electronics Weekly, T3. Shell Technology Placement Scheme UK Award Winner. Peter is a respected digital consultant with wide and varied expertise which has given him great insights to future shifts in digital technology.

Client Work

microsoft

Microsoft

Managed Windows 8 app projects as main daily contact for clients including Microsoft
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aol

AOL

Project Managed app builds from concept to in-store for AOL (TechCrunch, Huffington Post, Engadget)
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national geographic

National Geographic

Managed the software build for National Geographic app with 2D, 3D maps, currency conversion, map downloads, distance finding
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diageo

Diageo

Developed an internal communication and collaboration platform with events, personalisation, file sharing, search and site moderation tools
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pwc

PWC

Project Managed internal social network build, then provided consultancy around Intranet.
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symbian

symbian

Delivering Symbian.org on time within budget built with opensource Drupal CMS. Then named as a preferred development partner and another ten projects including Japanese/Chinese language versions of the site.
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daily show

The Daily Show

Built app for The Daily Show - featured in Microsoft TV ad commercial for Windows 8
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mtv

MTV

Main client contact for Viacom, MTV News (UK) entertainment app.
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syfy

SYFY

Managing developers and designers with Agile methodologies
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disney

Disney

Software app builds
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huff post

Huffington Post

Huffington Post app with news feeds, article details, search, media, trends
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Camelot

Camelot

Sole Project Manager on Line of business Windows 8 application
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testimonialS

I hired Peter on to work with us at UI Centric as a Senior Project Manager to run the delivery of several concurrent, six figure value projects for high profile brands.Peter’s technical PM experience was invaluable in the programme planning and delivery of multi-platform solutions on emerging technologies, successfully delivering these projects within scope, on time and to budget.Peter has been a great asset to the business due to his ability to run multiple concurrent projects and manage a multi-disciplinary team of Information Architects, Designers and Developers. He’s very experienced and skilled in Project Management and we were able to trust Peter to look after our most valued clients.I have no hesitation in providing Peter with a reference as I am certain he would be an asset to any organisation.

Dan Ulzhoefer, CEO at UI CENTRIC

Peter has a wealth of technical knowledge and is an extremely professional and competent project manager. Peter has a strategic understanding of the delivery of projects and managing the delivery of large scale projects with diverse teams. He is a great asset to any organisation needing a proactive, engaged and diligent project manager.

Javier Garcia, MD at Miura

I have worked directly with Peter a few months back and he has to be the coolest technical project manager around.He is phenomenally responsive to changes and inputs both from client and from a user-centered & user experience perspective.I would recommend Pete without hesitation, and especially applaud his ability to work under very tight deadlines. He is a tremendous asset to our team.

Fredy D. Oré, Freelance Snr User Experience Designer at PayPal

Whilst at Grand Union, Peter Woodford was the Technical Project Manager. Managing technical web application design and development with the in-house and freelancers including .Net developers, flash actionscripters, interface testers, front-end developers .As a .Net developer Peter worked hard to update us with the tasks we needed to work on, deadlines we needed to aim for. Overall Peter is a very organised person and someone who enjoys detailed planning of digital projects so is very well suited to being a Project Manager and would also fit into any work environment due to his personality and ability to communicate.

Russell Mccloy, Developer at The Grand Union

Peter is detail-oriented project manager who ensures the project execution meets agreed requirements whilst falling within the agreed budget. He has a good grounding and keen interest in the technology area he works in which enables him to calculate accurate dev estimates and ascertain client requirements better. It was real fun working with Peter and I can't recommend him enough.

Ramesh Nair, Full stack Javascript/Node developer, Miura

Peter has been our Adwords guy for the last 3-4 years on various brands we have. He does magic for us. I am sure he will for you too.

Omri Ben-Canaan, Co-Founder, Baliprod

That's amazing! We have definitely noticed an increase in inquires and bookings.

Suzanne van den Reek, Marketing and Booking manager, Be Kind Retreats Bali

say hello

 

Fill out the form below to email me: peter [at] digitalfishing [dot] com

 

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